Target
Mision, Vision and Values
- TO CREATE A RANGE OF TOP-QUALITY PRODUCTS through constant research and a highly competitive cost structure to aid our professional customers in their work.
- TO WORK FOR THE BEST POSSIBLE HAIR CARE AND HEALTH for end consumers. This can only be achieved through a quality product.
A BENCHMARK IN THE PROFESSIONAL SECTOR
- TO BECOME AN ESSENTIAL TOOL OF THE TRADE in beauty salons committed to quality, research and innovation.
- TO BE THE BENCHMARK HAIR CARE FIRM FOR THE MOST DEMANDING PROFESSIONALS both nationally and internationally.
- TO PROJECT AN IMAGE OF QUALITY AND EXCLUSIVENESS as part of the identity of our products.
Lo que nos diferencia de la competencia
- CLOSENESS AND PROXIMITY in order to provide a total personalized service for professionals.
- RESEARCH AND INNOVATION.
- EXPERIENCE AND PROACTIVENESS.
- COMMITMENT to professionals and end costumers.
- TEAMWORK.
- RESPONSIBILITY to the environment.
- FLEXIBILITY AND ADAPTABILITY.